The Power of Color in Home Staging
Color is a very personal thing.
We all have our favorite colors and ones we really don’t like. The colors we surround ourselves with, whether in our homes or the clothes we wear affect our mood and be stimulating, relaxing, inspiring or agitating. Because color can have a strong emotional effect on people, it is important to consider how it will affect buyers when you put your home on the market.

While you can indulge your love of certain colors when living in the home, those colors may turn off buyers or may not work with their furnishings and accessories. If so, they may not make an emotional connection with your house, which is what inspires an offer!
For those few buyers that can visualize what the home might look like with different colors, they will consider it an added expense and a hassle to have to paint a color to their liking. Buyers like properties that are move -ready!

Stagers often recommend more neutral colors to appeal to more buyers. But, there is still a balancing act, to make sure the for sale property is not boring! You want buyers to remember your property and feel a connection!
Here is an example of a recent staging project where colors were very important. The property owner had rented it out for years, and renters had all indulged their own love of color along the way. Painting a more neutral palette while adding warmth and color with furniture and accessories brought in an offer the first week on the market.
The power of color in home staging can make the difference between a quick sale for more and a property that sits on the market without offers.
To learn more, get my free report on my “Top Paint Colors for a Speedy and Profitable Home Sale”. Sign up here to get a copy.

Click on the picture to find out more about the best training class on color available, the Four Pillars of Color!.
Pin These





