We all have our favorite colors and ones we really don’t like. The colors we surround ourselves with, whether in our homes or the clothes we wear affect our mood and be stimulating, relaxing, inspiring or agitating. Because color can have a strong emotional effect on people, it is important to consider how it will affect buyers when you put your home on the market.
While you can indulge your love of certain colors when living in the home, those colors may turn off buyers or may not work with their furnishings and accessories. If so, they may not make an emotional connection with your house, which is what inspires an offer!
For those few buyers that can visualize what the home might look like with different colors, they will consider it an added expense and a hassle to have to paint a color to their liking. Buyers like properties that are move -ready!
Stagers often recommend more neutral colors to appeal to more buyers. But, there is still a balancing act, to make sure the for sale property is not boring! You want buyers to remember your property and feel a connection!
Here is an example of a recent staging project where colors were very important. The property owner had rented it out for years, and renters had all indulged their own love of color along the way. Painting a more neutral palette while adding warmth and color with furniture and accessories brought in an offer the first week on the market.
The power of color in home staging can make the difference between a quick sale for more and a property that sits on the market without offers.
To learn more, get my free report on my “Top Paint Colors for a Speedy and Profitable Home Sale”. Sign up here to get a copy.
Get an Online Color or Home Staging Consultation Today
Try my online color or home staging consultation today. They are $500 each online but you can do both together for $750 and save $250. Call today for a quote for in person consultations.
Click on the picture to find out more about the best training class on color available, the Four Pillars of Color!.
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Do I need to stage a high end home?
Do you need to stage a high end home? I often get calls from home owners who have put high end homes on the market but they are not selling.
After sitting on the market with no offers, they wonder why? So before yet another large price reduction, they wonder if staging will help.
Why would it be important to stage a nice high end home before listing? Here are a few examples.
The personal taste of the owner does not appeal to the majority of buyers.
You may have beautiful taste or had your house designed by a professional Interior Designer. The style reflects your personal preferences in color, furnishings, art etc.
You may have decorated your children’s rooms with elaborate but beautiful paint jobs that they love.
You may have filled the home with custom lighting, accessories or wallpaper.
Unless a buyer has the same taste in color or style as you, or they have kids of the same age and taste as your children, your home may not appeal to most buyers.
A home stager can give you an objective view of what needs to change to appeal to most buyers and help you let go of things that might be personally meaningful to you. In other words, we help you “break up with your house” and prepare to move on to your new house.
Home Staging by Northern Lights Home Staging and Design
The home does not portray the lifestyle buyers want.
People buy on emotion. They select a house that that portrays a lifestyle they want to live, and they can picture themselves living there happily ever after.
I recently staged a beautiful log home with beautiful furnishings that should have been the ultimate Alaskan dream home. Yet, as you walked through the various rooms, it did not portray a feeling of warmth and comfort. Mis-matched mixtures of overly rustic and stiff antique furniture, lack of warm color and rooms being used for functions other than what they were intended made the space seem uninviting and confusing on how to use the space.
Re-arranging furniture in more appropriate groupings and highlighting the functions of rooms totally changed the look and feel for buyers.
Edesign by Northern Lights Home Staging and Design
The home is vacant and buyers cannot visualize how their belonging will fit.
No matter how beautiful the home is, if it is vacant, the majority of buyers cannot visualize how their furnishings and belongings will fit and look in the space. Most buyers assume the spaces are smaller than they are with nothing to give them a sense of scale. Any flaws in the building, flooring, walls, moldings etc. will be highlighted, as they have nothing else to focus on. The house will feel cold and it will be hard for buyers to make an emotional connection.
Staging the most important rooms such as the living room, kitchen, dining area and master bedroom and bathroom are critical.
Home Staging by Northern Lights Home Staging and Design
Rooms are not set up as originally designed and buyers can’t see the possibilities.
Sometimes home owners change things to suit their lifestyles but the arrangements may not suit what buyers are looking for.
In one home I staged, the dining room had been set up as a third living room. The master bedroom was very small. Although there were nearby schools, there were no rooms set up for children.
The very large house would have been perfect for an extended family, yet bedrooms were limited. To stage it for buyers, the family/dining room was staged as a dining room, the large lower level which had 2 living rooms and an office was set up as a mother in law suite or alternate spacious master bedroom with an adjacent family room, and office.
An upper bed room was staged as a child’s bedroom. The new arrangement, using what the owners already had was much more appealing to buyers.
Home Staging by Northern Lights Home Staging and Design
The house was customized for the owners, but is not what buyers want.
I recently consulted on a custom home with ornate lighting fixtures, mirrors, artwork and bedding that suited the owners taste but did not appeal to buyers. Replacing some of these items with simple, modern alternatives helped update the look of the home and made it more appealing to buyers.
Home Staging by Northern Lights Home Staging and Design
Your asking price is at the very high end of the price range for similar houses.
In order to get the highest price for your home, it is critical that the home be in excellent shape. Furnishings, accessories and lighting should be on par with the price point of the home, and it should be well staged to maximize the space, highlight the focal points, downplay any flaws or show how they can be overcome, and make an emotional connection with buyers. A home stager is an expert at making that happen so you can get the highest price possible on your home sale.
Photo from Canva
Stage Your High End Home Today
Are you ready to stage your high end home? All staging starts with a consultation which can be in person or online. Feel free to call if you have questions and would like to discuss what would be best for you.
Interested in becoming a home stager? I recommend the Staging Diva Home Staging Training program!
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Will Buyers Fall in Love with Your Vacant House?
Selling a vacant house is difficult, for a variety of reasons. With nothing else to look at, buyers tend to focus on every flaw.
Buyers have a hard time visualizing how big the space is and it often appears smaller than it is. They can not picture how their own furniture might fit in the space, especially if you have a challenging layout. And most important, it is very difficult for buyers to make an emotional connection with a vacant house! They look a little sad and lonely!
Here is an example of the difference home staging can make.
If you are selling a vacant house, home staging can make a real difference. Help buyers visualize how their belongings will fit in the space and how their furniture can be arranged. It will help them picture themselves living there. Furniture, art and color will add warmth and a sense of home that a vacant house can never have. This is the first step in getting buyers to make an emotional connection with the house so they will make an offer.
Outshine your competition with home staging.
Purchase an Online Home Staging Service
The first step in any home staging project is a consultation. Feel free to call if you have questions and would like to discuss what would be best for you.
Home Staging Consultation- In Person or Online- Learn More
Some times in person home staging is not possible. With professional, well lit photos of your vacant property, your photos can be virtually staged.
Help buyers visualize the possibilities in a vacant space so they can visualize it as their future home. Learn More.
