How Much Can Paint Color Increase Your Home’s Sale Price? The impact of paint color on a home’s sale price has been the topic of numerous studies and analyses, primarily conducted by real estate companies and platforms who have access to vast amounts of sale data. One of the most cited sources on this topic is Zillow, an online real estate marketplace. Zillow released an analysis in their “Zillow Paint Color Analysis” that looked at how certain paint colors in specific home areas impacted the Read more […]