Will Buyers Fall in Love with Your Vacant House?

Selling a vacant house is difficult, for a variety of reasons. With nothing else to look at, buyers tend to focus on every flaw. Buyers have a hard time visualizing how big the space  is and it often appears smaller than it is. They can not picture how their own furniture might fit in the space, especially if you have a challenging layout. And most important, it is very difficult for buyers to make an emotional connection with a vacant house! They look a little sad and lonely! Here is an example Read more […]

How Much Money are You Leaving on the Table?

How much money are you leaving on the table? Your Bed and Breakfast table in particular. Probably a lot more than you think! In a previous article, I talked about how Home Staging Boosts Demand for Rental Properties. Whether you have a vacation rental like a Bed and Breakfast, or a longer term rental such as an apartment or home, home staging can help you get a higher rental price, increase your business, attract a higher quality renter and generate great photos for online advertising,  How much Read more […]

Best of Houzz 2016 Customer Service Award

Northern Lights Home Staging and Design awarded Best of Houzz 2016 for Customer Service.

Press Release-Best of Houzz 2016 Customer Service Award Northern Lights Home Staging and Design of Seward Alaska Awarded Best of Houzz 2016   Over 35 Million Monthly Unique Users Nominated Best Home Building, Remodeling and Design Professionals in North America and Around the World   Seward, Alaska, January 13, 2016 – Northern Lights Home Staging and Design of Seward, Alaska has won “Best Of Customer Service” on Houzz®, the leading platform for home remodeling and design. Read more […]

6 House Showing Survival Tips for Life in the Real Estate Market

6 House showing survival tips for life in the real estate market

Selling a house is stressful. Try these 6 house showing survival tips for life in the real estate market from Debra Gould, the “Staging Diva”. Whether you’ve already put in a conditional offer on your dream home or you’re being forced to move for a job transfer, if your house is on the real estate market you’re probably hoping to sell fast for the most money possible. Home staging is known to reduce the number of days a home spends on the market before it sells, but it can be very difficult Read more […]

Home Stagers Help Real Estate Agents Stop Wasting Their “Free Time

Home Stagers Help Real Estate Agents Stop Wasting Their “Free Time “As a real estate agent, you don’t make any money until a home sells, so it’s important for your clients’ homes to stand apart from competing properties. The longer you carry a listing, the more it costs you in marketing fees. Home staging can help differentiate your clients’ homes from the competition and speed up sales. According to expert home stager Debra Gould, there’s another reason why staging is so crucial. Read more […]

Home Staging- What’s in it for you?

For most of us, our home is our biggest financial asset. When it’s time to sell and move on, we want to sell it for as much as possible and as quickly as possible. None of want to spend any more on the house we our selling…. None of us want to continue to pay a mortgage and taxes on a home sitting on the market or take a price reduction of thousands if it does not sell quickly. So why home stage? What’s in it for you? A small investment can potentially reap an increased sale price up to Read more […]

Home Staging a Must-Have Marketing Tool for Real Estate Agents

Bed and Breakfast design

Home staging expert Debra Gould receives countless email messages from real estate agents asking whether they should recommend that their clients hire a home stager. In Gould’s experience, she has found that real estate agents are hesitant to utilize the services of professional home stagers for three key reasons: They do not fully understand what a stager really does. They feel that they provide adequate advice to their clients regarding improvements needed for the home to sell. They Read more […]

5 Reasons You Need a Home Stager in a Slow Market

If you’re preparing to put your home on the market, there are a number of reasons that you can benefit from enlisting the services of a professional home stager. Here are the top 5 reasons: 1) To make your home stand out in a flooded marketplace In a slow real estate market, it’s not unusual to see several houses for sale on the same street. Buyers have less incentive to buy today because they know increased inventory means asking prices may go down even more tomorrow. Thus, home sellers Read more […]

Using Social Media Marketing to Sell Your House

A PICTURE’S WORTH A MILLION WORDS…& HOME BUYERS LOVE IT! There’s a lot of hype these days about the value of Social Media in promoting an event, an idea and; how about this – a home sale! And why not; social media reaches a larger and younger audience of home buyers.  Its smart selling! If you are planning on selling a home, you are smart to use social media to capture the attention of potential home buyers. Include social media in your marketing arsenal for a faster home sale. Read more […]

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