Does your Vacation Rental Stand Out From the Crowd Online?

Does your Vacation Rental Stand Out From the Crowd Online? My vacation rental, Arctic Paradise B&B,  is in Seward, Alaska, a place that is unbelievably beautiful and everyone wants to come on their once in a lifetime Alaska vacation. And so, our market here is saturated with Bed and Breakfasts and other vacation rentals.  The season here is about 100 days, so if you have a rental, you want to make sure it is booked every one of those days! “The market here has become so saturated” Read more [...]

What Does the Color of Your House Say About You?

What does the color of your house say about you?  The exterior of your house is what the world sees. And, it is what you see every day. Does it reflect your personality? Does it make you happy? Is it inviting to guests or customers if you have a home based business? If you are selling, is it attractive to buyers? Your house sends a message to others and tells your secrets about who you are. When it comes time to paint the exterior, you have a lot of options and some limitations you need to consider. Limitations Read more [...]

5 Steps to Attract Your Ideal Customer and Increase Your Vacation Rental Income

Would you like to attract your ideal customer and increase your vacation rental income? Whether you have a Bed and Breakfast or other vacation rental, it is important to have your property stand out online to attract the guests you want and make the income you want. Learn more by listening to this interview with Mary Ann Benoit on Seward Public Radio's "Market Minute" with Nicole Lawrence. For additional information, see my blog articles on  Increasing your Vacation Rental Income and Bookings Read more [...]

Increase your Vacation Rental Income and Bookings with Home Staging

Did you know that you can increase your vacation rental income and bookings with home staging? Home staging highlights the positive and downplays the negative aspects of homes for sale. A professional stager creates a look and atmosphere that buyers make an emotional connection with and they want to buy through decorating and market research. It’s the emotional connection that cinches the deal. Sellers then market their properties to attract buyers online with great photos of their beautifully Read more [...]

Attract your Ideal Customer and Increase your Bed and Breakfast Income with Home Staging

You can attract your ideal customer and make the income you want at your Bed and Breakfast or vacation rental with home staging! As both a home stager/designer and an owner of a Bed and Breakfast I have had the unique opportunity to use my home staging skills to increase my bed and breakfast income and attract my ideal customers! I used the same concepts that I use to help home owners sell their houses fast and for more. When I first started my Bed and Breakfast, I was not a home stager yet, Read more [...]

Home Staging is not just for homes!

Home staging is the art and science of decorating homes for sale. The purpose is to make an emotional connection with buyers so that you sell your home fast and for top dollar.  The principles of home staging  work for other spaces that you want people to make an emotional connection with. Whether you plan to sell or rent the space, home Staging is not just for homes! The science of home staging includes finding the balance between appealing to the largest number of people and keeping Read more [...]

Increase your Bed and Breakfast Income with Home Staging!

Increase your Bed and Breakfast Income with Home Staging!   In a previous article, I talked about how Home Staging Boosts Demand for Rental Properties. Whether you are renting out a vacation rental like a Bed and Breakfast, or an apartment, home staging can help you generate great photos for online advertising, help you get a higher rental price, increase your business and get a higher quality renter. If you have a Bed and Breakfast,  your customers first stop is your website. Read more [...]

Alaska Home Staging -Win-Win for All

One thing I love about Alaska home staging is that it is a win-win proposal for all involved. Staging is a Win-Win for Home Sellers If you are the home seller, for a small investment in home staging you can make your house look beautiful, stand out in the market over your competition; sell your house faster and for a higher price. Turn your house into a hot property!  And you should be able to write off your home stager’s fees on your taxes as advertising costs on your home sale. This Read more [...]

Using Social Media Marketing to Sell Your House

A PICTURE’S WORTH A MILLION WORDS…& HOME BUYERS LOVE IT!

There’s a lot of hype these days about the value of Social Media in promoting an event, an idea and; how about this – a home sale! And why not; social media reaches a larger and younger audience of home buyers.  Its smart selling!

If you are planning on selling a home, you are smart to use social media to capture the attention of potential home buyers. Include social media in your marketing arsenal for a faster home sale. Read more […]

How a Silly Facebook Quiz Changed My Life

Here is the crazy story of how I started Northern Lights Home Staging and Design.

You never know when inspiration will hit. The question is, will you take action and do something about it?

My  inspiration came in a surprising way, from one of those silly “Facebook” quizzes. You know, one of those games that tell you who you were in a past life or what your handwriting says about you etc. One day I played “What is your true profession”. The answer was “Designer”. Whoa! This Read more […]