marketing tool for real estate | Northern Lights Home Staging and Design

How to Sell Your House Stress-Free…..or Not

Selling your home? It can be very stressful. Or not.Regardless of the circumstances, these tips can make selling your home a reason to celebrate rather than a reason to get stressed out.It doesn’t matter if it is a buyers market or a seller's market.It doesn’t matter if you are moving because it is a great opportunity or because you are being forced to.Selling doesn't have to be stressful. Who wants to be ready at a moment’s notice to leave a let a realtor show the Read more [...]

Just a Pretty Face Will Make You Lots of Money in Your Rental Business

Do You Think Just Having a Pretty Face Won't Cut It? You may have always heard that just a pretty face doesn't cut it.]That belief is going to cost you.When it comes to the rental business, it does. Just a pretty face attracts your customers and get's them in the door.Of course, you need more than a pretty face to keep them there or to get them to come back.But you need to attract them first. What is a Pretty Face? What do I mean by a pretty face? It is Read more [...]

Why Home Staging is Really Worth it to You

You may think that home staging is just cleaning, reducing clutter, fixing things, painting, and putting your house on the market.

Those things are all important and are all things you can do to help save money in preparing your house for sale.

You can also clean your yard, put things away, trim your trees and shrubs, and repair things. Get a fresh welcome mat for the door.

So why bother hiring a home stager when you can do all those things yourself?

There are a lot of decisions to Read more […]

Home Staging Helps Buyers see Their Dream Life Before Them

Home staging helps buyers see their dream life before them. Helping buyers see is the key. You may have heard that when people buy homes, they buy on emotion rather than logic. In the past I wrote about how Selling Your Home is Not About Selling Your Home, it is about selling a dream. You can't sell a dream if the buyer can't see it. That is why vacant houses are hard to sell. Very few can "see the dream" in an empty house. They just look cold and uninviting. Being able to see is just important Read more [...]

Why Hire a Professional Home Stager When You can Do it Yourself for Free

Because you get what you pay for. I know, you may have looked into hiring a home stager, but it turned out to be more expensive than you were expecting. Have you fully considered what it may cost you not to stage? How about 10K on your first price reduction for starters. Knowing you should stage it, you may have decided to just do it yourself. How hard can it be? Home Staging Tasks You Can and Should Do Yourself Yes, there are many things you can do yourself to save money and prepare Read more [...]

A Quick Resource Guide to Prepping a Home for Sale

Getting a house ready for sale is about maximizing asking price by emphasizing the best features of your home. It's also important to know exactly what steps to take when putting it up for sale, now that we're dealing with the coronavirus outbreak. These resources will tell you which improvements are necessary to attract buyers' attention, and what precautions you should be taking right now.Trying to maximize your home-selling efforts? Let Northern Lights Home Staging and Design help you stage your Read more [...]

Selling Your Home is not about Selling Your Home

You may have heard that when people buy homes, they buy on emotion rather than logic. What does that mean to you as a home seller? How can you sell your home when what people are really buying from you is not clear? They may have a checklist of all the things they are looking for, but when it comes right down to it. they buy because of the way the home makes them feel and they can envision themselves living a happy life there. When you sell a home, it is not about the home. It is about the Read more [...]

A Seller’s Market is the Perfect Time to Spend Money on Home Staging

If you are like most people selling your home in a seller’s market, where there are few houses for sale and lots of buyers, you would think spending money on home staging is a dumb idea. After all, why spend money on staging when you can reasonably expect it will sell quickly. Why spend money on fixing things or remodeling? Why spend money on painting, or even cleaning? I see it all the time. I live in a small town that has limited housing, so it is always a seller’s market. I am Read more [...]

Saving Money on Home Staging will Cost You

Every phone call I get starts about the same. How much does it cost? I assume if you sell a service or product, you probably have the same experience.Some people are surprised if home staging costs are more than they thought it would. They may struggle with the idea and think, “I can’t afford it “, or “it is more expensive than I expected”. More expensive compared to what? Not your first price reduction!"Home staging is more expensive than I expected." More expensive compared to what? Read more [...]

FAQs for Realtors on Home Staging

FAQs for Realtors on Home Staging – What you need to know about cost, time, value, and how home staging leads to more listings.Most Realtors have heard of home staging and how it can help sell a home faster and for more money but many Realtors still have questions. Here are answers to some common questions about how home staging works.WHAT IS HOME STAGING?What is home staging?Home Staging is a marketing tool that uses decorating to show off a home’s best features while downplaying its flaws. Read more [...]