Just a Pretty Face Will Make You Lots of Money in Your Rental Business

Do You Think Just Having a Pretty Face Won't Cut It? You may have always heard that just a pretty face doesn't cut it.]That belief is going to cost you.When it comes to the rental business, it does.  Just a pretty face attracts your customers and get's them in the door.Of course, you need more than a pretty face to keep them there or to get them to come back.But you need to attract them first. What is a Pretty Face? What do I mean by a pretty face? It is Read more [...]

Why Home Staging is Really Worth it to You

You may think that home staging is just cleaning, reducing clutter, fixing things, painting, and putting your house on the market.

Those things are all important and are all things you can do to help save money in preparing your house for sale.

You can also clean your yard, put things away, trim your trees and shrubs, and repair things. Get a fresh welcome mat for the door.

So why bother hiring a home stager when you can do all those things yourself?

There are a lot of decisions to Read more […]

Do You Do These Dumb Things When Selling Your Home?

When you decide to sell your house, of course, you want to make the most money on the sale and sell fast.  My house is my biggest asset. I bet it is for you too. It is important to hire the best person for the job to get the best results.

After all, if you had a brain tumor, would you go to someone who does cosmetic surgery and expect them to get the job done?

If you needed a tooth pulled, would you ask your neighbor? Maybe if they were a dentist.

Invest in the right person. Make sure they Read more […]

Not Home Staging is Like Going to Your Dream Job Interview in Sweat Pants

Of course, you wouldn’t. At least I hope not! When you are selling your home, just like going to an important job interview or getting ready for a first date, you need to make a great first impression. And you don’t have much time to do it. People have a short attention span. It is what it is.

Get ready for the market with these tips to help make a great impression fast.

1. Make the outside look just as inviting as the inside
When you drive up, if things are not neat, clean, and do not look Read more […]

A Seller’s Market is the Perfect Time to Spend Money on Home Staging

If you are like most people selling your home in a seller’s market, where there are few houses for sale and lots of buyers, you would think spending money on home staging is a dumb idea. After all, why spend money on staging when you can reasonably expect it will sell quickly. Why spend money on fixing things or remodeling? Why spend money on painting, or even cleaning? I see it all the time. I live in a small town that has limited housing, so it is always a seller’s market. I am Read more [...]

Saving Money on Home Staging will Cost You

Every phone call I get starts about the same. How much does it cost? I assume if you sell a service or product, you probably have the same experience.Some people are surprised if  home staging costs are more than they thought it would. They may struggle with the idea and think, “I can’t afford it “, or “it is more expensive than I expected”. More expensive compared to what? Not your first price reduction!"Home staging is more expensive than I expected." More expensive compared to what? Read more [...]

FAQs for Realtors on Home Staging

FAQs for Realtors on Home Staging – What you need to know about cost, time, value, and how home staging leads to more listings.Most Realtors have heard of home staging and how it can help sell a home faster and for more money but many Realtors still have questions. Here are answers to some common questions about how home staging works.WHAT IS HOME STAGING?What is home staging?Home Staging is a marketing tool that uses decorating to show off a home’s best features while downplaying its flaws. Read more [...]

FAQs for Home Sellers on Home Staging

What you need to know about cost, time, value, and how home staging leads to a faster sale.

What is Home Staging?

What is home staging?
Home Staging is a marketing tool that uses decorating to show off a home’s best features while downplaying its flaws. Done right, staging creates an emotional connection between home and buyer, leading to a faster sale at maximum value.
Is staging just for vacant homes?
Home staging is for all homes, occupied Read more […]

Ready to Sell: How to Get and Keep Your Home Clean

Selling your home is no easy feat. But before you can juggle offers, nail negotiations, and work on closing, you have to get your home ready for the market. Staging your house is one of the most important parts of the sales process. By making sure your property is at its best for a photoshoot, you increase your chances of finding a buyer willing to pay a great price.Here are some tips for getting your home clean and tidy for listing: Photo by Sidekix Media on Unsplash Decluttering Read more [...]

Dear Real Estate Agent, Don’t be Scared

When it comes to home staging, you may be scared it will cost too much, you will offend your client by recommending it and possibly lose the listing. You may be worried it will take too long and you want to get the home listed as soon as possible. You also may be scared to recommend it and that it may not work. OK, all kidding aside, you may not be “scared”,  but maybe apprehensive or you are just not convinced it is the way to go. Please consider the following.

According to Debra Gould, “The Read more […]