Does your Vacation Rental Stand Out From the Crowd Online?

Does your Vacation Rental Stand Out From the Crowd Online? My vacation rental, Arctic Paradise B&B,  is in Seward, Alaska, a place that is unbelievably beautiful and everyone wants to come on their once in a lifetime Alaska vacation. And so, our market here is saturated with Bed and Breakfasts and other vacation rentals.  The season here is about 100 days, so if you have a rental, you want to make sure it is booked every one of those days! “The market here has become so saturated” Read more [...]

5 Steps to Attract Your Ideal Customer and Increase Your Vacation Rental Income

Would you like to attract your ideal customer and increase your vacation rental income? Whether you have a Bed and Breakfast or other vacation rental, it is important to have your property stand out online to attract the guests you want and make the income you want. Learn more by listening to this interview with Mary Ann Benoit on Seward Public Radio's "Market Minute" with Nicole Lawrence. For additional information, see my blog articles on  Increasing your Vacation Rental Income and Bookings Read more [...]

Increase your Vacation Rental Income and Bookings with Home Staging

Did you know that you can increase your vacation rental income and bookings with home staging? Home staging highlights the positive and downplays the negative aspects of homes for sale. A professional stager creates a look and atmosphere that buyers make an emotional connection with and they want to buy through decorating and market research. It’s the emotional connection that cinches the deal. Sellers then market their properties to attract buyers online with great photos of their beautifully Read more [...]

Home Staging is not just for homes!

Home staging is the art and science of decorating homes for sale. The purpose is to make an emotional connection with buyers so that you sell your home fast and for top dollar.  The principles of home staging  work for other spaces that you want people to make an emotional connection with. Whether you plan to sell or rent the space, home Staging is not just for homes! The science of home staging includes finding the balance between appealing to the largest number of people and keeping Read more [...]

How Much Money are You Leaving on the Table?

How much money are you leaving on the table? Your Bed and Breakfast table in particular. Probably a lot more than you think! In a previous article, I talked about how Home Staging Boosts Demand for Rental Properties. Whether you have a vacation rental like a Bed and Breakfast, or a longer term rental such as an apartment or home, home staging can help you get a higher rental price, increase your business, attract a higher quality renter and generate great photos for online advertising,  How much Read more [...]

Home Staging Boosts Demand for Rental Properties

Home Staging Boosts Demand For Rental Properties
At one time investors flocked to real estate, anticipating guaranteed and speedy returns. If you were one of the people who purchased rental properties to create the “passive income stream” that most get-rich-quick gurus recommend, you’ve probably become more nervous about that investment, especially if you’re relying on rental income to offset your mortgage costs.

Whether you have investments in multiple apartment buildings, a few vacation Read more […]

Alaska Home Staging -Win-Win for All

One thing I love about Alaska home staging is that it is a win-win proposal for all involved. Staging is a Win-Win for Home Sellers If you are the home seller, for a small investment in home staging you can make your house look beautiful, stand out in the market over your competition; sell your house faster and for a higher price. Turn your house into a hot property!  And you should be able to write off your home stager’s fees on your taxes as advertising costs on your home sale. This Read more [...]